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New Zealand invests $13.5M to attract more international tourists, aiming for a $100M boost by 2026.
New Zealand's government has allocated $13.5 million to Tourism New Zealand to boost international marketing efforts, targeting visitors from countries like China, the U.S., India, Germany, and South Korea.
The investment aims to attract over 23,000 additional international visitors and generate an extra $100 million in spending by March 2026.
Industry leaders have welcomed the funding, expecting it to positively impact the hospitality and tourism sectors.
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Nueva Zelanda invierte 13,5 millones de dólares para atraer más turistas internacionales, con el objetivo de un aumento de $100 millones para 2026.