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Zillow bans private listings to boost transparency, requiring listings be widely shared within a day.
Zillow has adopted a new policy banning private listings, aiming to increase transparency and ensure properties are widely marketed.
This move aligns with the National Association of Realtors' policy allowing delayed marketing of listings on public websites, giving sellers more control over initial marketing exposure.
However, the duration of delays varies, causing inconsistencies.
Zillow's policy requires listings to be widely shared within a day of initial marketing, countering real estate brokerages' efforts to limit visibility on platforms like Zillow, promoting fairness and transparency in the housing market.
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Zillow prohíbe los listados privados para aumentar la transparencia, requiriendo que los listados sean ampliamente compartidos dentro de un día.