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Fremantle launches Imaginae Studios to merge human creativity with AI in entertainment, addressing ethical concerns.
Fremantle, the company behind popular shows like "The Apprentice," has launched Imaginae Studios, an AI-focused label aimed at driving creative innovation in entertainment.
Led by Andrea Scrosati, the studio seeks to blend human creativity with advanced technology to produce high-quality, cutting-edge content.
The initiative also addresses ethical concerns around AI use in creative industries, particularly regarding copyright and intellectual property.
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Fremantle lanza Imaginae Studios para fusionar la creatividad humana con la IA en el entretenimiento, abordando preocupaciones éticas.