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MLB introduces new facial recognition entry system to speed up stadium access by 141%.
Major League Baseball is rolling out a new facial recognition entry system at several stadiums, including Target Field in Minnesota and American Family Field in Milwaukee.
The "Go Ahead Entry" system uses the MLB Ballpark app to authenticate fans, speeding up entry by 141% compared to traditional ticket scanning.
Fans register through the app or at the gate, and groups can be processed simultaneously, with one person's enrollment covering the entire group.
The technology, which emphasizes privacy by not storing images, is designed to streamline stadium entry and enhance fan experience.
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MLB introduce un nuevo sistema de entrada de reconocimiento facial para acelerar el acceso al estadio en un 141%.