BMW launches AI strategy in China, integrating advanced tech in 2026 models and partnering with Alibaba.

BMW has launched a comprehensive AI strategy in China, focusing on enhancing user experience, improving business efficiency, and fostering better supply chain cooperation. The company plans to integrate AI into its next-generation China-made model set to launch in 2026, with features like advanced voice interaction and intelligent systems. BMW is also collaborating with Chinese tech firms like Alibaba to develop AI-powered car technologies, aiming to boost its competitiveness in the Chinese market.