AEW's "Collision" drew its highest viewership in months, benefiting from NCAA basketball lead-ins.

All Elite Wrestling's (AEW) "Collision" aired on March 22 and 23, drawing 554,000 and 584,000 viewers respectively, marking the highest in months and benefiting from lead-ins from NCAA basketball games. The episodes saw a 36% increase in viewers compared to regular shows, reaching its best demographic ratings since July 2022. This success highlights the potential of AEW's strategy to capitalize on sports viewership.