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Fast-food chains introduce flavored drinks targeting Gen Z to boost loyalty and profits.
Fast-food chains like Wendy's, Taco Bell, and Chick-fil-A are introducing new, flavored drinks to attract younger customers, especially Gen Z.
These beverages, including fruity flavors, iced coffee, and energy drinks, aim to boost customer loyalty and profits.
The trend reflects a shift away from traditional sodas and aligns with Gen Z's preference for unique, adventurous drinks.
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Las cadenas de comida rápida introducen bebidas con sabor dirigidas a Gen Z para aumentar la lealtad y las ganancias.