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Apple TV+ faces $1 billion annual loss despite having 45 million subscribers and popular shows.
Apple TV+, launched in 2019, is losing around $1 billion annually, despite hosting popular shows like "Severance" and "Ted Lasso."
The service has 45 million subscribers but still trails behind competitors like Netflix and Disney+.
Apple can afford these losses due to its vast revenue from other products, but its strategy's effectiveness in boosting device sales is uncertain.
The company recently cut its content budget by $500 million to $4.5 billion annually.
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Apple TV+ enfrenta una pérdida anual de $1 billón a pesar de tener 45 millones de suscriptores y programas populares.