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flag Indian retailers pivot from online discounts to focus on physical store sales amid economic pressures.

flag Large Indian retailers are shifting away from offering frequent online discounts to focus more on profitable brick-and-mortar sales. flag Despite continuous discount events like End-of-Season-Sales and Republic Day sales, these retailers are facing a competitive online market and a sales slowdown due to inflation and financial pressures. flag They aim to reduce discounts and improve sustainable growth by balancing inventory and sales.

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