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Louis Vuitton enters the beauty market with its first makeup line, La Beauté Louis Vuitton, led by Pat McGrath.
Luxury fashion house Louis Vuitton is launching its first makeup line, La Beauté Louis Vuitton, in autumn 2025, led by renowned makeup artist Pat McGrath.
The collection will include 55 lipsticks, 10 lip balms, and 8 eyeshadow palettes, complemented by small leather goods like lipstick cases and mini trunks.
This venture aims to tap into the beauty market and attract younger consumers, following similar moves by other luxury brands.
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Louis Vuitton entra en el mercado de la belleza con su primera línea de maquillaje, La Beauté Louis Vuitton, dirigida por Pat McGrath.