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flag Levi's introduces formal denimwear collection, the premium Blue Tab line, aimed at weddings and parties.

flag Levi's, known for its iconic jeans, has launched its premium Blue Tab collection, featuring formal denim attire like ruffled tuxedo shirts, button-down collars, and unstructured blazers. flag The collection, aimed at formal events such as weddings and parties, was introduced in Tokyo in January. flag Creative Director Paul O'Neill seeks to make denim suitable for a range of settings beyond casual wear.

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