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flag Generative AI becomes top subscription desire among young South Koreans, with preferences varying by age.

flag A recent survey by Macromill Embrain shows that generative AI is the most desired new subscription service among South Korean consumers aged 20-30. flag Household chores are preferred by those in their 30s, while health and home appliances are favored by older age groups. flag Video streaming, shopping memberships, and bundled internet and TV services are the most commonly used subscriptions. flag The survey also found that the majority of respondents spend less than $20.8 monthly on subscriptions.

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