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Hospice UK launches campaign to boost legacy donations, crucial for funding hospice care.
Hospice UK has launched a national campaign called "This is Hospice Care" to encourage legacy donations through wills, as hospices face funding challenges.
The campaign, featuring a TV ad, highlights the importance of hospices in providing care and support.
Hospices rely heavily on donations, with legacy gifts covering crucial costs; in some cases, like Cornwall Hospice, they provide 40% of annual care costs.
The campaign aims to address misconceptions and secure future funding for hospice care, which is becoming increasingly necessary.
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Hospice UK lanza una campaña para impulsar las donaciones de legado, crucial para financiar el cuidado de los hospicios.