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flag Beverage companies adapt to health-conscious consumers amid rising costs from tariffs.

flag In the evolving American beverage industry, companies are focusing on healthier options like better-for-you drinks and low-alcohol alternatives due to increased health consciousness among consumers. flag Despite this, the industry faces challenges such as tariffs on steel and aluminum, leading to higher costs. flag Major players like Molson Coors, Keurig Dr Pepper, Kraft Heinz, Coca-Cola, and PepsiCo are adapting by innovating with natural sweeteners and alternative packaging to meet consumer demands. flag Despite these changes, the Food & Beverage index has shown modest returns, with a 4.62% increase over the last year.

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