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Google faces criticism for new rules allowing fingerprinting, deemed unfair by the UK's ICO.
Privacy campaigners are criticizing Google's new rules that allow "fingerprinting," a technique for collecting user data like IP addresses and device information, which they say prioritizes profits over privacy.
The UK's data watchdog, the ICO, views fingerprinting as unfair tracking.
Google defends the move, saying it encourages responsible data use and offers privacy options, but critics argue it makes it harder for users to control their data.
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Google se enfrenta a críticas por nuevas reglas que permiten la toma de huellas dactilares, consideradas injustas por el ICO del Reino Unido.