U.S. homebuilders offer incentives like lower rates and free upgrades to boost new home sales amid challenges.

Homebuilders in the U.S. are offering incentives such as reduced mortgage rates, covered closing costs, and "flex dollars" for upgrades to boost sales during a challenging spring season. These incentives aim to counter high mortgage rates and stiff competition from existing homes, helping drive sales of new homes while the resale market remains sluggish. However, these offers cut into builders' profits.

5 weeks ago
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