UK gambling sites shared user data with Facebook without consent, sparking data protection concerns.

An investigation by The Observer revealed that 52 out of 150 UK gambling websites automatically shared user data with Meta, Facebook's parent company, without consent. This was done through Meta's tracking tool, Meta Pixel, leading to users being targeted with gambling ads on Facebook. The data transfer occurred without users agreeing to marketing, raising concerns about data protection regulations and calls for regulatory intervention.

2 months ago
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