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Gaming firms launch food delivery campaign with Civilization VII-themed bags in Australian cities.
Gaming company 2K Games has teamed up with Blobfish International and DRUM to promote the release of Civilization VII with a food delivery campaign in Sydney and Melbourne.
Custom-branded bags from local restaurants, featuring game-inspired cultures, come with a QR code linking to a competition for prizes.
The campaign runs until February 20 and targets food and gaming enthusiasts, especially Gen Z.
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Las empresas de juegos lanzan campaña de entrega de alimentos con bolsas temáticas VII Civilization en ciudades australianas.