Amazon to launch upgraded Alexa with advanced AI, offering it free to some users initially.

Amazon plans to unveil an upgraded Alexa voice assistant with generative AI capabilities at an event on February 26 in New York. The new "Alexa Plus" will be able to handle multiple prompts and act as an agent for users, potentially charging a $5 to $10 monthly fee. Amazon will initially offer the new service for free to a limited number of users while continuing to provide the current Alexa for free. The upgrade aims to make Alexa more conversational and competitive with services like Google's and OpenAI's.

2 months ago
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