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Zespri plans to double RubyRed kiwifruit supply, expanding into new Asian markets in 2025.
Zespri, a New Zealand kiwifruit company, will double its RubyRed kiwifruit supply this season with over 3 million trays, or 10,800 tonnes, planned for harvest.
The RubyRed kiwifruit, known for its high Vitamin C and natural red color, will debut in several new markets including the Philippines, Indonesia, and Thailand.
This expansion aims to attract more consumers and boost demand for the fruit.
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Zespri planea duplicar el suministro de kiwis RubyRed, expandiéndose hacia nuevos mercados asiáticos en 2025.