Country music star Shaboozey will appear in a Nerds Gummy Clusters Super Bowl commercial.

Country music star Shaboozey, nominated for five Grammys, will star in a Nerds Gummy Clusters Super Bowl commercial airing February 9. A 15-second teaser shows Shaboozey enjoying the candy and his guitar transforming into a colorful, Nerd-encrusted instrument. This marks Nerds' second year using a celebrity for Super Bowl ads, following influencer Addison Rae in the previous year. Super Bowl ads can cost up to $7 million for a 30-second spot.

2 months ago
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