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iPhone 16 sales surged, capturing 68% of U.S. market in Q4 2024, driven by base models' popularity.
The iPhone 16 lineup saw a significant sales surge in the December 2024 quarter, holding 68% of U.S. sales, up from the iPhone 15's 65% share in the previous year.
Base models like the iPhone 16 and iPhone 16 Plus performed particularly well, likely due to Apple equipping all models with the same A18 chip, reducing the performance gap with Pro models.
The trend suggests buyers prefer affordability and practicality over premium upgrades.
3 months ago
7 Articles