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China's movie pre-sales for the Spring Festival holiday hit $27.8M, led by domestic films like "Ne Zha" sequel.
China's movie pre-sales for the upcoming Spring Festival holiday, a key movie-going period, have hit 200 million yuan ($27.8 million), indicating a strong start for the country's film industry.
Running from January 28 to February 4, the holiday is one of China's most profitable movie seasons.
Leading the pre-sale list are five domestic films, including the anticipated sequel to the 2019 hit "Ne Zha," according to Beacon.
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La película china preventa para las fiestas del Festival de Primavera alcanzó los $27.8M, liderada por películas nacionales como la secuela de "Ne Zha".