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French startup King Colis hosts 'blind sale' of unclaimed packages in Rome to reduce waste.
French startup King Colis is hosting a "blind sale" of unclaimed packages in Rome, selling mystery boxes by weight to reduce waste.
The event, which drew up to 3,000 daily visitors, aims to sell 10 tonnes of packages in six days.
CEO Killian Denis created the concept during the COVID-19 lockdown after discovering that lost packages were often destroyed.
King Colis plans to expand similar events to other European countries.
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La empresa francesa King Colis organiza una "venta a ciegas" de paquetes no reclamados en Roma para reducir el desperdicio.