Lexmark introduces retail-focused printers and a platform using social media to boost sales at NRF 2025.

Lexmark showcased its new 9-Series printers and MFPs at NRF 2025, designed for retail use with high-volume duties, broad media support, and professional color features. The devices are eco-friendly, with 56-73% post-consumer recycled content. Lexmark also introduced its Engagement Automation Platform (LEAP), which uses hyper-local social media ads to boost sales and foot traffic, automating personalized promotions based on store inventory.

2 months ago
5 Articles

Further Reading