The U.S. launches Cyber Trust Mark in 2025, labeling secure devices to boost consumer confidence.

The U.S. government is launching the Cyber Trust Mark program in 2025, providing a label for secure internet-connected devices like routers and smart speakers. The label, which includes a QR code, will inform consumers about a product's security features, such as automatic updates. Similar to the Energy Star program, this initiative aims to enhance consumer confidence in purchasing secure devices and encourage manufacturers to improve their cybersecurity standards. Participating retailers include Amazon and Best Buy.

January 07, 2025
53 Articles