Chipotle and Strava launch fitness challenge in 25 cities, offering free food rewards.
Chipotle and Strava have launched "The City Challenge" in 25 cities worldwide, encouraging fitness enthusiasts to compete for free food rewards. Participants log laps in their city's designated segment, with the top individual and city receiving prizes like free Chipotle bowls for a year and a city-wide BOGO offer. The challenge runs until January 31, and Chipotle also introduces a motivational text community called "Goals, Gym, Guac."
3 months ago
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