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flag Chipotle and Strava launch fitness challenge in 25 cities, offering free food rewards.

flag Chipotle and Strava have launched "The City Challenge" in 25 cities worldwide, encouraging fitness enthusiasts to compete for free food rewards. flag Participants log laps in their city's designated segment, with the top individual and city receiving prizes like free Chipotle bowls for a year and a city-wide BOGO offer. flag The challenge runs until January 31, and Chipotle also introduces a motivational text community called "Goals, Gym, Guac."

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