UK uses 'nudge unit' to promote heat pumps, aiming to install 600,000 annually by 2028 to cut emissions.

UK government has enlisted a 'nudge unit' to combat misinformation about heat pumps, crucial for reducing home carbon emissions. The unit aims to address concerns about cost, reliability, and effectiveness to boost their adoption, targeting 600,000 installations annually by 2028. This effort supports the goal of achieving net zero emissions by 2050.

January 01, 2025
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