South Korean brand ANUA partners with Ulta, expanding to 1,500 stores by February 2025.

South Korean beauty brand ANUA has partnered with Ulta Beauty, the biggest U.S. beauty retailer, to sell its products both online and in all 1,500 of Ulta's stores by February 2025. This marks the first time a Korean beauty brand has secured such broad distribution with Ulta. ANUA will introduce its popular Heartleaf and Rice skincare lines, offering promotional gifts to celebrate the launch.

3 months ago
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