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Meta is introducing AI-generated users on Facebook and Instagram to increase user engagement.
Meta is developing AI-generated users to boost engagement on Facebook and Instagram.
These AI characters will have profiles and create content, interacting like human users.
The company has already launched tools for users to create such AI characters and plans further expansion.
Meta believes these AI users will become common on its platforms, aiming to enhance user interaction and content creation with AI technology.
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Meta está introduciendo usuarios generados por IA en Facebook e Instagram para aumentar la participación de los usuarios.