Netflix's Christmas Day NFL games set streaming records, drawing 65 million U.S. viewers.

Netflix's NFL games on Christmas Day set records for most-streamed NFL games in U.S. history, drawing 65 million viewers. The Ravens-Texans and Chiefs-Steelers games averaged 24.3 million and 24.1 million viewers, respectively, with Beyoncé's halftime show attracting over 27 million viewers. While the streaming success was notable, the ratings were comparable to last year’s TV broadcasts. The NBA also saw a significant increase in Christmas Day viewership, averaging 5.25 million viewers per game across ABC and ESPN.

December 27, 2024
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