Global demand for Japanese content surges, driven by successful TV adaptations like "Shogun."

The success of the Emmy-winning TV series "Shogun" has sparked a global surge in demand for Japanese content. Foreign studios are now eager to adapt Japanese manga and anime, leading to improvements in the authenticity of these adaptations. While Japanese companies struggle with rights negotiation and marketing, Tokyo Story Market helps international producers connect with Japanese publishers. Recent hits like "Drops of God" and "One Piece" have gained international acclaim, and adaptations of popular series like "My Hero Academia" are in development. Japanese broadcasters have also improved their global marketing strategies, with shows like "Mother" reaching over 50 countries.

3 months ago
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