Retailers target budget-conscious shoppers by offering more gifts under $10 amid inflation.

Retailers like Target and Walmart are focusing on selling more gifts and toys under $10 this holiday season to help low-income families affected by inflation. This strategy aims to attract budget-conscious shoppers and boost sales during a shorter and less profitable holiday period. Walmart has even lowered the average prices of its top toys by 10% compared to last year.

3 months ago
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