King Charles III grants royal warrant to John Lewis, aiding retailer's Christmas sales push.

King Charles III has granted a royal warrant to John Lewis, recognizing the retailer's service to the Royal Household. This comes as John Lewis aims to boost sales during the Christmas period after facing challenges. The retailer is also reintroducing its "never knowingly undersold" price pledge, using AI to match prices with top competitors, aiming to enhance customer satisfaction and sales.

3 months ago
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