American Egg Board debuts "Tower of Eggs" game on Roblox to engage youth, promote egg recipes.

The American Egg Board has launched the "Tower of Eggs" in Roblox, an obstacle course game where players can collect egg power-ups and recipe challenges, like making Sausage, Egg, and Cheese Roll-Ups. Available until February 5, 2025, the game aims to engage younger players and promote egg recipes through interactive gameplay. This marks the first Roblox campaign by a national commodity group.

4 months ago
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