Baton Rouge Zoo welcomes its first jaguar cub in over 30 years, launching a naming contest.

The Baton Rouge Zoo welcomed its first jaguar cub in over 30 years, a milestone for both the zoo and jaguar conservation. The cub will debut publicly in spring 2025 and is currently bonding with its mother. The zoo is running a "Name That Jag" contest on social media, offering three name options—Seti, Taiyari, and Soona—with the winning name to be announced on January 1. Jaguars are listed as near-threatened, facing challenges like poaching and deforestation.