Asda tests electronic shelf labels in Manchester to simplify operations and enhance customer experience.

Asda, a UK supermarket chain, is testing electronic shelf labels in a Manchester Express store for 12 weeks. These labels, which can update prices in 15 seconds, aim to simplify operations for staff and enhance customer experience. The trial involves around 3,000 labels across various product categories and is part of Asda's plan to invest in future tech trials to improve in-store shopping.

3 months ago
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