Top global artists perform in India, driven by young, affluent audiences boosting live entertainment.

Global music stars like Dua Lipa, Maroon 5, Coldplay, and Ed Sheeran are performing in India due to a surge in demand for live entertainment from the country's young and affluent population. This trend is fueled by rising disposable income, contributing significantly to sectors like hospitality and retail. Ticket sales alone reached Rs 771 crore, with additional economic boosts from sponsorships and tourism.

December 06, 2024
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