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flag Mastermind Toys, now under new owners, targets both baby products and 'kidult' toys for the holidays.

flag Mastermind Toys, under new ownership, is celebrating its first holiday season with a focus on baby products and items for 'kidults,' or adults who enjoy toys. flag The company's new direction aims to cater to a broader market, reflecting changes in consumer behavior and a shift towards more inclusive toy shopping.

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