UNESCO recognizes Japanese sake brewing as Intangible Cultural Heritage, aiming to preserve its traditions.

Japanese sake brewing has been designated as part of UNESCO's Intangible Cultural Heritage, recognizing its cultural significance in Japan. Despite declining domestic consumption, sake exports have surged, reaching over $265 million annually, mainly to the U.S. and China. The designation aims to renew interest in sake-making and preserve traditional brewing techniques for future generations.

December 04, 2024
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