SBI launches campaign to reactivate dormant accounts, especially PMJDY accounts, through Re-KYC process.

The State Bank of India (SBI) launched a nationwide campaign to reactivate dormant accounts, focusing on Pradhan Mantri Jan Dhan Yojana (PMJDY) accounts. Accounts inactive for over two years need to undergo a Re-KYC process to become active again. SBI Chairman C S Setty urged the use of technology to reach remote customers and improve their banking experience. The initiative aims to boost the CASA ratio and maintain transaction smoothness.

November 30, 2024
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