Swiss chocolate exports to China surge over 300% in a decade, targeting premium tastes.

The Association of Swiss Chocolate Manufacturers sees China as a promising market for Swiss chocolate, which has seen its exports there grow over 300% in the last decade. Chinese consumers are increasingly favoring premium, artisanal, and sustainably sourced chocolate, making it a popular gift for holidays like Chinese New Year and Valentine's Day. This trend presents significant growth opportunities for Swiss chocolate brands.

November 28, 2024
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