Apple's Tim Cook used direct meetings to influence Trump on tax cuts and tariffs, inspiring other tech CEOs.

Apple CEO Tim Cook has built a close relationship with President-elect Donald Trump through direct, personal meetings and phone calls, focusing on single issues per interaction. This approach helped influence Trump on key issues like tax cuts and tariffs. Cook's success in engaging Trump has inspired other tech CEOs to adopt similar strategies to directly lobby the president.

November 24, 2024
8 Articles