Myntra tests 'M-Now,' a two-hour delivery service in Bengaluru, aiming to lead in fast fashion delivery.

Myntra, an e-commerce platform backed by Flipkart, is testing a new rapid delivery service called 'M-Now' in select Bengaluru areas, promising two-hour deliveries. Initially focusing on specific pin codes to assess performance, Myntra plans to expand the service based on pilot results. With 40 million annual users and a 25% revenue increase, Myntra aims to lead in fast fashion delivery.

November 23, 2024
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