Luton Airport uses a grime music-themed ad campaign to highlight its quick 32-minute London commute.
Luton Airport launches a humorous advertising campaign, inspired by grime music, featuring a fictional band "So Rapid Crew." The campaign, created by Leith, promotes the quick 32-minute journey from London to the airport via the Luton Airport Express, aiming to correct the misconception that the trip takes over an hour. Advertisements will appear on various platforms in London.
November 11, 2024
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