A new TIA report highlights technology and demographics reshaping New Zealand's tourism industry.

Tourism Industry Aotearoa (TIA) released a white paper, "Visitor Experience in a Changing World," addressing the impact of technology and changing visitor demographics on New Zealand's tourism. The report suggests future tourists will be younger, more tech-savvy, and focused on sustainability. TIA emphasizes the need for New Zealand to enhance visitor experiences, maintain global competitiveness, and adapt to year-round tourism. The white paper is available for free on the TIA website.

November 05, 2024
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