Heilongjiang, China, attracts 120 million winter tourists, generating $24.11 billion in 2023-2024.

Heilongjiang, China's northernmost province, is capitalizing on winter tourism, attracting 120 million visitors and generating 171.2 billion yuan (about $24.11 billion) in revenue during the 2023-2024 season. This marks a significant increase in both tourists and revenue compared to previous years. The province is enhancing its appeal with Mohe's ski resort and Harbin's Ice-Snow World theme park, aiming to establish itself as a premier ice-and-snow destination.

November 05, 2024
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