Durian pizza is Pizza Hut's top seller in China, with 30 million sold in 2023 amid rising durian imports.

Durian pizza has become the best-selling variety at Pizza Hut in China, with 30 million sold this year, making it one in four pizzas sold. Yum China attributed this trend to a significant rise in durian consumption, as the country imported 1.4 million tons of the fruit in 2023, becoming the world's largest durian importer. Known as the "king of fruits," durian is celebrated for its unique bittersweet flavor.

November 05, 2024
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