Egypt's tourism minister met with Google to boost tourism through marketing and digital skills training.

Egypt's Minister of Tourism, Sherif Fathy, met with Google Egypt's Country Director, Hisham El Nazer, to discuss enhancing collaboration for promoting Egypt as a vibrant tourist destination. They explored partnerships for joint marketing campaigns, targeted outreach to affluent travelers, and leveraging Google technologies like Street View. The meeting also focused on training initiatives to improve digital skills within the ministry and discussed promoting the Grand Egyptian Museum's upcoming opening.

November 02, 2024
3 Articles