Split, Croatia, aims to transform from a party hub to a family-friendly destination amid tourist tensions.

Split, Croatia, is seeking to rebrand from a party hub to a family-friendly destination amid rising tensions between locals and tourists. The increase in visitors, drawn by events like Ultra Europe, has led to antisocial behavior, higher rent prices, and concerns over local culture erosion. While tourism boosts the economy, it also strains residents. In response, the city is assessing its tourism capacity to better manage the influx and maintain its identity.

November 02, 2024
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